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Articles and insights about Founder from the PropelAuth team.

Imposter Syndrome Is For Everyone

For those unfamiliar with the term, Wikipedia defines imposter syndrome as “a psychological occurrence in which an individual doubts their skills, talents, or accomplishments and has a persistent internalized fear of being exposed as a fraud.” Essentially - you’re worried that you’re not actually as... Read more

Should I Apply for a Startup Accelerator?

If you’re a startup founder, you likely have one thing on your mind: How do I build the best company possible? There are many great strategies out th... Read more

Nov 26, 2023•5 min read

A Founder’s Guide to Surviving Family Holiday Parties

The holidays are coming, and along with that will come many questions from well-meaning relatives about the “project” you’ve been working on… also kno... Read more

Nov 16, 2023•3 min read

So You Have a Customer Retention Problem… Now What?

A high churn rate can be an absolute company killer, since it will start to negate your customer acquisition efforts. This guide will walk you through... Read more

Nov 8, 2023•6 min read

Do This Before Launching a New Feature

A mistake that’s all too common among founders is to get a feature built, release it to the world and… move onto the next feature, perhaps expecting t... Read more

Nov 2, 2023•3 min read

Why Our Startup Program Has No Time Limit

Note: Free Until Funded has been discontinued. If you are an early stage startup, please email support@propelauth.com to learn about our latest startu... Read more

Apr 26, 2023•2 min read

Don't forget this on your YC application

I was fortunate enough to go through YC with my company PropelAuth for the W22 batch. As an authentication company, we have a lot of customers that ar... Read more

Mar 24, 2023•2 min read

Not Another Cold Email: How to successfully ask for product feedback

It takes a village to raise a child start a company. Whether you’re looking for user testimonials, searching for beta testers, or trying to expand yo... Read more

Nov 30, 2022•2 min read

Should You Turn Your Side Project Into a Business?

Say you’ve been building an app as a side project over the past year. Maybe it started out as a hobby to take your mind off of your day job or perhaps... Read more

Nov 21, 2022•3 min read

The Startup Founder’s Gift Guide

Being a founder isn’t easy, but it doesn’t have to be all hard work and no play. Whether they’re still crafting their mission statement or about to st... Read more

Nov 16, 2022•2 min read