Not Another Cold Email: How to successfully ask for product feedback | PropelAuth

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It takes a village to raise a child start a company.

Whether you’re looking for user testimonials, searching for beta testers, or trying to expand your network, as a founder, it can seem like you’re constantly asking for help. If you’re an introvert, you might dread sending requests to connect on LinkedIn. Even if you’re extroverted and enjoy talking to new people, asking users for their honest product reviews can be awkward. Luckily, the entrepreneurial community is full of people who want to support new founders. But what’s the best and most effective way to ask for help?

The underlying theme of these three tips can be summarized as, “Treat people how you want to be treated.” Are you more likely to respond to a simple email with a clear and easy request that will only take you a minute to complete or a dense, generic email that you have to reread twice just to understand what they want?

Asking for feedback or advice may never become your favorite task but in order to build the best product you can’t skip this step. So instead of sending a thousand generic messages, take a few extra minutes to craft a clear, concise, and authentic note. We guarantee your response rate will improve.